Top 5 Social Media Platforms of 2022
- Felicia the Creative
- Oct 31, 2022
- 2 min read
Updated: Nov 3, 2022
Explore 5 of my favorite platforms. Learn what will change, and how these changes may help you!
TikTok
TikTok is a popular social media app that allows users to create, watch, and share 15-second videos shot on mobile devices or webcams. With its personalized feeds of quirky short videos set to music and sound effects, the app is notable for its addictive quality and high levels of engagement.
Total Number of Monthly Active Users: 1.2 billion (Source) Last updated: 13/03/22 | Total Number of TikTok Downloads in 2021: 656 million (Source) Last updated: 13/03/22 |
Total Value of TikTok: $50 billion (Source) Last updated: 13/03/22 | Estimated TikTok revenue in 2021: $4.6 billion (Source) Last updated: 13/03/22 |
Consumer Spending on TikTok in Q4 2021: $824.4 million (Source) Last updated: 13/03/22 | Total Number of Monthly Active Users in the U.S.: 138 million (Source) Last updated: 13/03/22 |
Twitter is an online news and social networking site where people communicate in short messages called tweets. Tweeting is posting short messages for anyone who follows you on Twitter, with the hope that your words are useful and interesting to someone in your audience.
Elon Musk has dissolved Twitter's board of directors - cementing his control over the social media platform. The multi-billionaire will be its chief executive after buying the company last week, ending months of back and forth over the $44bn (£38.3bn) deal. He has moved quickly to put his mark on the firm, which is used by politicians and journalists around the world.
Creatively
Creatively is a job platform for the creative world. It is a vast professional network comprising creatives on one side and premier brands on the other. Today, there are over 200,000 creators on the platform with skills that cut across over 400 disciplines including UI/UX, web development, photography, fashion design, graphic design, video editing, animation, illustration, content creators, and many more.
Likewise, the platform hosts over 1,500 brands across different industries and areas: tech and consumer brands, fashion and retail, media and entertainment, marketing and advertising, and beyond. For these businesses, Creatively is a place to recruit full-time and freelance hires, build brand awareness, advertise job listings, and network with a diverse, qualified community.
Truth Social
Former United States President Donald Trump put forward the possibility of creating a modern social media platform after he was banned from Twitter and Facebook in 2021, following the 2021
U.S Capitol attack. Trump inaugurated an uncensored social media app called Truth Social in February 2022 as an alternative to Facebook and Twitter in a proposal to fight what he announced was the ‘tyranny of Big Tech’.
The app is only available in the United States and has been traded as an uncensored platform that would not differentiate against users for their political principles.
On 4 April 2022, the social networking site’s daily active users (DAUs) struck 513,000, with a value of 1.20 million sign-ups. Further, its peak figure of daily downloads comes out to 170,000, possessing 8,000 existing downloads per day. According to Forbes’ data, the app has approximately 2 million monthly active users (MAUs) to Twitter’s 300 million.
YouTube
Starting November 1, 2022, YouTube will roll out an early version of Primetime Channels in the US. To sign up, head to the Movies & TV hub, where you will see over 30 channels that you can buy directly through YouTube, with streaming services such as NBA League Pass and more coming soon.
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